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Marcelyn Sparrow

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Email Marketing
Marketing

Recent posts

10 best practices for transactional emails
11 warm-up practices improving email inbox placement
12 Proven Tactics to Grow Your Newsletter Subscriber Base
11 ways to segment your email list for better targeting
9 mistakes that make subscribers hit “unsubscribe”
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Is your email marketing falling flat? It’s hard to get the results you want when you’re sending irrelevant messages to the wrong people. Whether you’re running drip email campaigns or experimenting with cold email outreach, sending the right message to the right segment makes all the difference. But what if you could send highly relevant […]

Email Marketing

9 mistakes that make subscribers hit “unsubscribe”

Every email subscriber you lose represents more than just a number on a list. It’s a missed opportunity, a disengaged lead, and potentially a lost customer. While unsubscribes are inevitable to some degree, there’s a big difference between natural churn and a wave of people leaving because your emails push them away. Understanding what drives […]

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